At Knack, we’re on a mission to bring people together, one gift at a time. With curated, giver-focused sets, we want to give you confidence in the gifting experience (and have fun with it, too!). Above all, we believe that who we work with matters, so we seek out brands that are mission-driven and only partner with ones that reflect our values — like small businesses, skilled artisans, and organizations that are making a big difference. We’ll never stop striving to create change through commerce and we make it easy to find gifts that give back with our ‘Shop By Ethos’ page. 

“Our company has always focused on choosing products and partners that make a positive impact, and we’re continuously striving to find new ways to get involved and make a difference,” said Laura Jennings, our CEO and Founder. 

That’s why this year, we’re so excited to be partnering with One Tree Planted as our 2021/2022 give-back donation. Our donation of 10,000 trees to US National Forests will help with their vital reforestation efforts. We’ve also committed to furthering our contribution by adding $10 gift donations and special promotions to plant more trees for events like Small Business Saturday and various social campaigns. Our team loves and respects our planet, and we remain committed to prioritizing sustainability in everything that we do, now and in the future. 

Whether you’ve heard of One Tree Planted or they’re a new name on your radar, it’s the perfect time to learn more about who they are and what they do. They’re an incredible 501(c)(3) non-profit organization that’s devoted to planting trees as a way to give back to the environment, create a healthier climate, and protect biodiversity. Now that’s a cause we can get behind! 

The best part: Since 2014, they’ve more than doubled the number of trees that they’ve planted each year, and are working with partners across 43+ countries in North America, Latin America, Africa, Asia, Europe, and the Pacific Northwest. By the end of 2021, they’re projecting to almost triple their impact from 2020, with a goal of 20 million trees — and with your help, we believe that they can far surpass their goal.

So, how do you link arms with One Tree Planted? It couldn’t be easier! When you’re shopping for your gifts this season, you’ll have the opportunity to add a $10 donation pin to One Tree Planted onto any purchase and know that 100% of your contribution goes directly to the organization and their ongoing efforts. Just add it to your cart and get to gifting. Plus, every dollar plants one tree, so your donation will not only help to plant one tree, but it will help to plant TEN trees. 

As a thank you for being so awesome to our planet, we’ll send your recipient one of their special logo pins, so they know that you’ve made a donation on their behalf. That’s what we like to call a feel-good gift.

In addition to our 10,000 tree donation and your $10 donation pin, we’ll also plant a tree for every Knack that we see posted on social media. So snap your Knack, share it proudly with all of your friends, and don’t forget to tag us @knackshops along with the hashtag #KnackForGiving. It’s a great way to get your friends in on the earth-friendly fun! We can’t wait to see all the ways you join us in giving this season.

“We’re excited to partner with One Tree Planted and to support their amazing work in helping the environment, and we are looking forward to working with them beyond their Million Tree Challenge,” said Jennings.

Want to learn more about One Tree Planted? Visit their website: and check out our donation pin page for more details.